| IVOD_ID |
166622 |
| IVOD_URL |
https://ivod.ly.gov.tw/Play/Clip/1M/166622 |
| 日期 |
2025-12-24 |
| 會議資料.會議代碼 |
委員會-11-4-35-23 |
| 會議資料.會議代碼:str |
第11屆第4會期外交及國防委員會第23次全體委員會議 |
| 會議資料.屆 |
11 |
| 會議資料.會期 |
4 |
| 會議資料.會次 |
23 |
| 會議資料.種類 |
委員會 |
| 會議資料.委員會代碼[0] |
35 |
| 會議資料.委員會代碼:str[0] |
外交及國防委員會 |
| 會議資料.標題 |
第11屆第4會期外交及國防委員會第23次全體委員會議 |
| 影片種類 |
Clip |
| 開始時間 |
2025-12-24T10:15:59+08:00 |
| 結束時間 |
2025-12-24T10:27:24+08:00 |
| 影片長度 |
00:11:25 |
| 支援功能[0] |
ai-transcript |
| video_url |
https://ivod-lyvod.cdn.hinet.net/vod_1/_definst_/mp4:1MClips/8b793423fad44d6061db2051feb6f1c499d297ff50ba03de91760b03f9a190b766f832c32d1c01905ea18f28b6918d91.mp4/playlist.m3u8 |
| 委員名稱 |
王定宇 |
| 委員發言時間 |
10:15:59 - 10:27:24 |
| 會議時間 |
2025-12-24T09:00:00+08:00 |
| 會議名稱 |
立法院第11屆第4會期外交及國防委員會第23次全體委員會議（事由：邀請國軍退除役官兵輔導委員會報告「退輔會所屬農場經營策略與產品行銷推廣精進作為」，並備質詢。） |
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SPEAKER_00 |
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685.25721875 |
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685.89846875 |
| transcript.whisperx[0].start |
1.41 |
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| transcript.whisperx[0].text |
謝謝主席 麻煩副主委 |
| transcript.whisperx[1].start |
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| transcript.whisperx[1].text |
那各業管單位要上來補充協助的都可以執行上來好 副主委我們今天特別請了各農場廠長還有我們事業處的單位來報告相關的營運績效還有他一些產品的介紹當然這個都蠻不錯的但我們還是我們如果把全民當作退輔會的股東因為我們是國家的單位那我們就要來看經營的狀況基本上我把它 |
| transcript.whisperx[2].start |
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簡單合併分成三個領域第一個就是說這個農場的經營績效好或不好呢我會橫向的比較就我們都是農場我們橫向比較績效有高有低低的為什麼高的為什麼找出原因 |
| transcript.whisperx[3].start |
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第二個呢年度的縱向的比較我今年跟去年比或者這三年來比比較一下這個趨勢到底經營上有沒有出問題或者有沒有值得強化的地方這個是比較的部分那比較的範疇呢大概就是 |
| transcript.whisperx[4].start |
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| transcript.whisperx[4].text |
有時候兩個來比 八百十八歲大小很不一樣嘛就是條件的差異 有的是地理位置有的是天然條件 有的是交通的便利性這個是我們沒辦法改變的 這是條件的比較第二個是經營內容的差異 |
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我賣的產品每一個單價就比較高我另外一個經營的產品單價比較低我賣一萬件還不如他賣一件這種產品服務的內容的差異第三個比較的範疇是就來到我們經營者經營管理的差異行銷啦 |
| transcript.whisperx[6].start |
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人力啦成本控制啦定價的策略啦這三個範疇加上自我比較跟橫向比較我們就來找問題了我大概這個方式先讓副主委還有我們處長先了解所以我們來看我整列幾個表武林農場這五年來的營運績效我們可以看到他的17%投報率來看我先抓投報率啦那 |
| transcript.whisperx[7].start |
135.419 |
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145.772 |
| transcript.whisperx[7].text |
一直到2025年11月為止這個橫向比較跟其他農場來比呢不差坦白講屬於中前段 |
| transcript.whisperx[8].start |
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| transcript.whisperx[8].text |
但是如果你特別注意到今年來看它是往下下滑如果這兩年來看呢跟2023年來看的話我們的遊客人數呢減了差不多35%到40喔這個可以說相當顯著那我們再來看清淨農場清淨農場是我最想問的清淨農場其實知名度最高可是清淨農場的橫向2025年的橫向的比較呢坦白說不佳是4.22%的投報率 |
| transcript.whisperx[9].start |
177.59 |
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191.142 |
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那你如果仔細看他的旅客人數從2023年的13%到2025年的4%多其實旅客的人數下降了大概20%左右 |
| transcript.whisperx[10].start |
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人數下滑 年度大幅下滑從十多趴掉到四趴喔而且那個很特別就是人數少了二十萬從八十六萬掉到六十一萬可是我的營業績下滑的比例比人數高很多 |
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就表示說來的人沒有減少那麼多但是我的營收減少比較大這到底為什麼如果再看福壽山農場呢橫向比較今年5%多而已坦白說不佳那年度來看從去年20%掉到今年只剩5%多大幅下降台東農場是我另外一個最想問的他為什麼 |
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績效這麼好 是基期太低還是怎麼樣 就是他的投報率喔 都190幾 140幾 148%這經營的奇才啊那要不然就是他的基期的計算可能跟別人不一樣否則不可能好這麼多那年度也大幅上升所以台東農場如果計算方式跟大家都一樣這個廠長應該要拉上來當處長 |
| transcript.whisperx[13].start |
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就是他經營績效這麼好啊都破百但是他遊客人次沒有統計給我我沒辦法獲知這個是為什麼那彰化農場呢他的橫向比較中等那彰化農場我知道他可能還要監管其他地方的土地啊什麼的他經營績效橫向比每年都是8% 5% 7%這樣子大概算中等 |
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那今年度跟去年度比也上揚啦好我現在摘要說明完了請教副主委就你了解為什麼有的下滑這麼嚴重 |
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你們有沒有研究或者處長這邊先為我先講完然後再請處長做補充那確實我們三個高山農場的旅遊人數都有下滑那下滑的原因當然也就是這兩年呢其實是受到強降雨 |
| transcript.whisperx[16].start |
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還有颱風的這些影響那個不管你從宜蘭上去還是從台中往台14號上去其實交通是經常被管制的那管制交通確實造成我們有很多的一些讓大家沒有不願意上山去做高山的一個旅遊這是一個很重要的因素那當然我們在這個 |
| transcript.whisperx[17].start |
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這個清淨農場的營收下來的部分呢我們過去呢比較靠門票的收入啦那這個我們要改進這個地方我們必須要再去開發其他的副主委其實你這樣回答我可以理解颱風啊交通中斷但你沒有回答我的問題因為我有橫的比較跟縱向的比較你說清淨靠門票 |
| transcript.whisperx[18].start |
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他每年都靠門票啊那為什麼這五年你如果仔細看他的下滑度齁他整個掉下來的速率其實很顯著為什麼這年營收特別有問題除了客觀條件你說颱風就好了台東那裡也有颱風啊可是台東營收爆表欸到百分之一百九十幾他那裡也有颱風也有道路中斷啊 |
| transcript.whisperx[19].start |
396.328 |
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所以為什麼 有沒有什麼是我們可以改善的因素有沒有房舍老舊啦 或者經營方針出問題啦造成我們這五大農場 其實有三個它的營業是往下掉的你們有沒有抓出真正的原因如果我還要再細分的話 我應該按季來分因為颱風季節好發在第二季第三季嘛 |
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我如果按計來分就可以抓出新的問題所以那個處長這裡有處長這邊有沒有研究一下你手下這五個農場為什麼這兩年營業額都往下掉委員跟委員報告有關 |
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三高山農場整個人數下滑是一個確實的狀況那我們確實也去了解說為什麼人數下滑其實這兩年從去年0403地震之後道路的中斷跟管制其實從台14甲去年的道路中斷到今年台7甲的修路其實路一直在修那我請問現在道路修復了沒目前道路都是通暢的那目前就台8的部分從大禹嶺到福州站這段還在修路 |
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全部道路都已經恢復通暢嘛 是幾月份恢復的因為都是斷斷續續所以說如果已經來看的話 完整通車如果是7月份是完整可以通車今年7月份就完整通車了嘛所以理論上我從今年的8月到明年的7月底 |
| transcript.whisperx[23].start |
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我們的營收應該要回到交通因素不存在喔你們很多是調到只剩4%原來22% 13%的投報率調到3% 4%那我接受你剛才講的因素但那個因素在今年7月以後不存在的時候那明年我來看這個幾個季度的營收的話 |
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你要回到十三二十幾了第二個跟委員報告就是說因為今年的颱風影響像福壽山原本去年就有稍受影響從原來17萬斤的果到去年10萬斤那今年更受影響因為八月份的洋流颱風加上今年三月份山上下雪四月份強降雨其實整個授粉狀況跟弱果的狀況其實造成 |
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我們今年的果品少收9萬斤其實9萬斤的話我們換算一公斤一斤的話是200塊這樣就將近1800萬所以說整體營收果的少收其實對我們影響很大第二個氣候的影響像福州山農場今年的茶葉兩期茶各少收1000斤所以我少收2000斤所以說對農場的在農作物的影響方面非常甚去 |
| transcript.whisperx[26].start |
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那陳柱主委講的其實我們在旅客數雖然是減少但是我們的住宿狀況其實是有維持的所以那個處長或是副主委這邊我希望以後這個報表的呈現可以更精準比方說按計 |
| transcript.whisperx[27].start |
565.882 |
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589.207 |
| transcript.whisperx[27].text |
然後這個季發生了什麼重大 下雪所以造成這個落果或營收減少多少斤那我就知道減少的原因是天然災害那相對的有沒有取得農業部的農災災損的補償因為你們不列入啊所有的災損補償從COVID到現在你們都不歸他們管所以補助金你們都領不到你可以把他載民 是否則我現在分析不出來你為什麼掉下來那我最後幾十秒 |
| transcript.whisperx[28].start |
591.007 |
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可是你剛才講的那些因素我希望在明年我看這個報表除非有新的道路中斷否則這個數據就變不及格囉明年就要拉回來嘛但是你剛才講的那些因素都存在那為什麼台東農場192%欸 |
| transcript.whisperx[29].start |
606.064 |
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| transcript.whisperx[29].text |
為什麼他們特別好因為他們最主要是尾營的狀況還有他們欠收款有收回來還有他們利息調整沒有啊 你每一年都一百九十幾一百八十幾你每年都在有欠收款那是經營討債公司那為什麼每一年都有欠收款我可以說明一下台東農場為什麼表現這麼優異最主要原因 原本他們自營的譬如說東河 譬如說池上他們現在都是尾營出去的原本我們在自營的時候那兩個地方都是虧錢的 |
| transcript.whisperx[30].start |
634.153 |
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一年大概虧五六百萬現在委營出去 我跟你說我抓了五年的數據都199他只有兩個原因第一個 計算基礎偏低要調高啦 |
| transcript.whisperx[31].start |
646.634 |
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673.512 |
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他營業項目 你以前這些米啊 尾銀的虧損我現在收回來 收回來那麼多年了每年都190幾%的營收 我坦白講這個如果要發那種鼓勵喔 配東的股東大會人家就說你造假因為你基期偏低 大家都10% 20%就超級好了有的3% 4% 他都190幾% 所以是不是計算的基準應該要調整另外一個情形就是 我們廠長是不是出了人才啊 應該拉上來當副主委啊 |
| transcript.whisperx[32].start |
675.224 |
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| transcript.whisperx[32].text |
農曉他經營技巧這麼好啊就是說你這個東西在統計學上叫做離差嘛那這離差我要找到原因好不好那因為時間關係我們後續會再追蹤你們經營的狀況好 謝謝各位 |